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Web Intelligence, IEEE / WIC / ACM International Conference on (2005)
Compi?gne University of Technology, France
Sept. 19, 2005 to Sept. 22, 2005
ISBN: 0-7695-2415-X
pp: 649-652
Yan Zhao , University of Regina
Yiyu Yao , University of Regina
Ning Zhong , Maebashi Institute of Technology
Web personalization is one of the major concerns of Web intelligence. It is noticed that the two components of Web, users and services, can be understood from multiple views in forms of hierarchies, and each hierarchy is organized by a multilevel structure. A unified model is proposed for including all personalization styles. The unified model with multilevel hierarchy structures add new understandings and insights into the Web personalization issues. More concise and precise recommendations can then be studied and pursued based on this multilevel model.

Y. Zhao, Y. Yao and N. Zhong, "Multilevel Web Personalization," Proceedings. The 2005 IEEE/WIC/ACM International Conference on Web Intelligence(WI), Compiegne, France, 2005, pp. 649-652.
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