A Business Model Framework for the Design and Evaluation of Business Models in the Internet of Services
Annual SRII Global Conference (2011)
San Jose, California USA
Mar. 29, 2011 to Apr. 2, 2011
DOI Bookmark: http://doi.ieeecomputersociety.org/10.1109/SRII.2011.13
Business development comprises of various activities to determine future opportunities for a company like the identification of target markets, new products and services, a better pricing model or internal process innovation potentials. One of the significant aspects of a successful business development is therefore the consistent further development of business model alternatives for evaluation purpose. This paper introduces a detailed concept for the design of business model variants with the focus on service-based offerings in the internet. Based on current business model research and empirical findings, this work introduces a business model ontology and a corresponding software-approach to support the design of business model alternatives. The contribution of this work is the methodological support of the decision making process at the business development level.
business model, business model variants, business ontology, business design, internet of services, moby methodology
Anette Weisbecker, Nico Weiner, "A Business Model Framework for the Design and Evaluation of Business Models in the Internet of Services", Annual SRII Global Conference, vol. 00, no. , pp. 21-33, 2011, doi:10.1109/SRII.2011.13