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Mobile Business, International Conference on (2006)
Copenhagen, Denmark
June 26, 2006 to June 27, 2006
ISBN: 0-7695-2595-4
pp: 40
Tamara Hoegler , University of Karlsruhe, 76128 Karlsruhe, Germany
Haiqi Feng , Beijing Institute of Technology,, China
Wolffried Stucky , University of Karlsruhe, 76128 Karlsruhe, Germany
The main purpose of this paper is to explore and identify the key factors for successfully implementing mobile commerce in businesses. We first provide an end-user perspective of mobile commerce and then a value-add-based acceptance model is proposed based on the analysis. A set of factors, which is deemed to positively affect the success, was identified, and a theoretical framework of CSF is presented.
Tamara Hoegler, Haiqi Feng, Wolffried Stucky, "Exploring the Critical Success Factors for Mobile Commerce", Mobile Business, International Conference on, vol. 00, no. , pp. 40, 2006, doi:10.1109/ICMB.2006.15
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