The Community for Technology Leaders
Informatics, Balkan Conference in (2009)
Thessaloniki, Greece
Sept. 17, 2009 to Sept. 19, 2009
ISBN: 978-0-7695-3783-2
pp: 251-255
ABSTRACT
In this work, we propose a web personalization methodology by detecting the user navigation’s orientation. To this goal, we track user’s hits and define whether a user specializes or generalizes his navigation through semantics analysis of the pages in his session window. An algorithm of capturing user session orientation based on a concept taxonomy is proposed. Finally, a method is presented which proposes useful recommendation to the user to improve his web search. The experimental outcomes satisfied the prospective results. We believe that our technique could become a useful tool for navigation refinement. Furthermore, this work bridges search engine query refinement and browsing reformulation techniques.
INDEX TERMS
Semantic Web, Web Mining, Personalization, Taxonomy, Query Reformulation, Concept Orientation
CITATION

T. Giannakoudi, J. Garofalakis and D. Vergeti, "Capturing User Session Orientation Based on Semantic Analysis and Concept Taxonomy," Informatics, Balkan Conference in(BCI), Thessaloniki, Greece, 2009, pp. 251-255.
doi:10.1109/BCI.2009.24
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