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Issue No. 01 - January-February (2005 vol. 3)
ISSN: 1540-7993
pp: 26-33
Alessandro Acquisti , Carnegie Mellon University
Jens Grossklags , University of California, Berkeley
Traditional theory suggests consumers should be able to manage their privacy. Yet, empirical and theoretical research shows that consumers often lack enough information to make privacy-sensitive decisions and, even with sufficient information, are likely to trade off long-term privacy for short-term benefits.
personal privacy, personal information, bounded rationality, privacy decisions

J. Grossklags and A. Acquisti, "Privacy and Rationality in Individual Decision Making," in IEEE Security & Privacy, vol. 3, no. , pp. 26-33, 2005.
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