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Issue No. 04 - July/August (2011 vol. 13)
ISSN: 1520-9202
pp: 12-15
Mile Corrigan , Noblis
ABSTRACT
<p>Digital platforms are transforming into a series of personal companions that are as much an extension of the user as they are a data processing machine. To build a cohesive digital brand that truly connects with and influences users, designers and developers must apply human-centered design to reshape their digital strategy, whether that strategy is to develop Web applications, manage and tailor content, or launch new services.</p>
INDEX TERMS
Keywords: Total experience design, TxD, user-centric design, information technology
CITATION

M. Corrigan and H. G. Miller, "Toward a User-Centric Digital Ecosystem," in IT Professional, vol. 13, no. , pp. 12-15, 2011.
doi:10.1109/MITP.2011.72
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