Issue No. 06 - November/December (2000 vol. 2)
DOI Bookmark: http://doi.ieeecomputersociety.org/10.1109/6294.888016
<p>If you think Microsoft and Burger King have nothing in common, you might be surprised to learn that they share the same dilemma day-in and day-out.</p>
P. K. Zingheim and J. R. Schuster, "Pay People Right! Keeping Top Technical Talent," in IT Professional, vol. 2, no. , pp. 45-48, 2000.