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Issue No. 06 - Nov.-Dec. (2016 vol. 18)
ISSN: 1521-9615
pp: 68-76
Franz Sauer , University of California, Davis
Tyson Neuroth , University of California, Davis
Jacqueline Chu , University of California, Davis
Kwan-Liu Ma , University of California, Davis
ABSTRACT
An effective visualization must be carefully designed according to its purpose. This article describes three projects focused on scientific storytelling in a different domain area and for a different target audience. The authors describe the lessons learned working in each scientific field and the techniques used to tailor the visual narrative to a specific audience type. The three projects are a visualization of particle accelerator data designed for domain scientists, a presentation of new findings from the fusion community designed for nonexpert adults, and an interactive exhibit of phytoplankton populations tailored toward museum visitors, especially children. Special design decisions had to be made to handle the unique conditions of each scientific area as well as the given background knowledge of the target audience. By evaluating the effectiveness of each of method, the authors gain insight into which aspects become important in developing a visualization with maximum usability.
INDEX TERMS
Visualization, Simulation, Scientific computing, Museums
CITATION

F. Sauer, T. Neuroth, J. Chu and K. Ma, "Audience-Targeted Design Considerations for Effective Scientific Storytelling," in Computing in Science & Engineering, vol. 18, no. 6, pp. 68-76, 2016.
doi:10.1109/MCSE.2016.100
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