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Issue No. 07 - July (2007 vol. 40)
ISSN: 0018-9162
pp: 10-13
ABSTRACT
The Internet advertising community is trying something new with an old technology: widgets—portable, lightweight Web applications that can be embedded in an HTML-based page.
INDEX TERMS
widgets, Internet advertising
CITATION
George Lawton, "These Are Not Your Father's Widgets", Computer, vol. 40, no. , pp. 10-13, July 2007, doi:10.1109/MC.2007.256
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