Issue No. 02 - February (1984 vol. 4)
Susan Reilly , Miami University
John Roach , Virginia Polytechnic Institute and State University
The principles of good visual design used in advertising can help programmers design effective computer displays that will substantially improve the man-machine interface.
J. Roach and S. Reilly, "Improved Visual Design for Graphics Display," in IEEE Computer Graphics and Applications, vol. 4, no. , pp. 42-51, 1984.