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Issue No. 04 - Oct.-Dec. (2013 vol. 35)
ISSN: 1058-6180
pp: 5-17
Jeffrey R. Yost , Univ. of Minnesota, Minneapolis, MN, USA
Comparisons between the early British and US computer industries invariably have focused on the differential development of the British Tabulating Machine Company (BTM) and IBM. In this article, the author seeks to refocus examination of BTM (and comparisons of it to IBM) within the context of an American competitor somewhat similar in size, customer base, and organizational capabilities in electronics to BTM: Burroughs Corporation. The cases of BTM and Burroughs demonstrate the complexity of coordinating international R&D joint ventures, the struggle to create advanced products in an emerging technology while preserving existing revenue streams, and the cultural and technical hurdles involved in assimilating R&D resources from acquisitions in a rapidly changing technologically based industry.
Business, Companies, Consumer electronics, Marketing and sales, Computer industry
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