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Applying group storytelling to capture innovation features
Found in: International Conference on Computer Supported Cooperative Work in Design
By Rafael Escalfoni, Vanessa Braganholo, Marcos R. S. Borges
Issue Date:April 2009
pp. 209-214
Innovation is the fundamental source of value creation in organizations. Despite its importance, many companies fail to systematize the innovation process. The innovation process depends on a complex combination of factors related to organizational culture...
 
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