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Value Networks: Scenarios on the Mobile Content Market Configurations
Found in: Mobile Business, International Conference on
By Antonio Ghezzi, Filippo Renga, Marcelo Cortimiglia
Issue Date:June 2009
pp. 35-40
The market for mobile digital contents is undergoing a process of value system reconfiguration, giving rise to the need of developing original models capable of describing its structure and disclosing the drivers of value creation. The purpose of this pape...