Entries with tag television streaming.

Major League Baseball Aims to Strike Out Problems with Live Online Streaming

North America’s Major League Baseball (MLB) says it is working to ease, by the 2015 season, restrictions that prohibit teams’ home games from being shown via live streaming video in their hometowns. This entails complex negotiations among MLB, its teams, satellite and cable TV operators, and conventional TV stations. The problem is that subscribers to the MLB.TV high-definition online audio and video service, which starts at $20 a month, also must also have a cable or satellite TV subscription. Thus, they are paying duplicate charges to be able to watch home games when they travel. The problem is those organizations paying millions of dollars for the rights to broadcast these games do not want to lose revenues to online and/or mobile streaming. This sticking point is the main focus of the ongoing negotiations. And the MLB blocks or delays some online video broadcasts based on the league’s agreements with regional or national television service providers. MLB is trying to negotiate a way to address all these concerns while still allowing more teams’ home games to be streamed online, says Bill Bowman, president and chief executive officer of MLB Advanced Media, the interactive media and Internet Company of Major League Baseball Eventually, the MLB says, it expects to deliver an average of 1.5 million live video streams daily. (Associated Press – 1)(Associated Press – 2)

Apple, Comcast Discussing TV Service

Apple is negotiating with Comcast for the ability to offer congestion-free, live and cloud-based on-demand content through Apple’s set-top boxes. Apple is asking Comcast to guarantee that its service would circumvent common traffic congestion between the cable operator’s system and the customer, according to the Wall Street Journal. This is the way Comcast treats its own on-demand video and Internet phone service, Apple is also reportedly asking for a portion of Comcast’s subscription fees in return. Neither Comcast nor Apple has commented on the report. Although there are devices on the market designed to provide consumers with television content, “none offer the kind of fully formed TV service, with the guarantee of network quality, that Apple desires,” noted the Wall Street Journal. “If it goes through, the deal would signal a new level of cooperation between technology and cable TV companies.” Apple reportedly was previously in talks about the same type of service with Time Warner Cable, which Comcast is acquiring. (Venture Beat)(USA Today)(The Wall Street Journal)

Study: Chromecast Users Circumventing Network TV Viewing Restrictions

A new study finds a third of Google Chromecast owners are using the digital media streaming adapter daily to download and watch television shows on their TVs—rather than other devices such as computers, smartphones, and tablets—in violation of network viewing restrictions. Typically, broadcasters specify the types of devices on which consumers can watch downloaded content for free or for a fee, based on licensing agreements with content providers. However, in an August 2013 online survey of 3,000 broadband households, market research firm Parks Associates found that Chromecast owners are watching current TV shows on their televisions via the Hulu online servicefor free, designed for viewing via conventional computers, instead of paying the service’s subscription charge for viewing televised content via Internet-connected TVs, mobile devices, and game consoles. They are also using Chromecast to view sports events that are streamed online but not broadcast, noted the Parks Associates researchers, which also violates viewing restrictions. “Chromecast is giving people in Hollywood headaches right now,” stated Parks Associates’ director of consumer analytics John Barrett. “All the wrangling over licensing restrictions doesn’t mean much if consumers can simply circumvent them.”  (The Los Angeles Times)(Mashable)(Parks Associates)

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