Entries with tag market research.

Gartner: Worldwide PC Shipments Will Decline 10.6 Percent

New market research from Gartner Inc. shows that global shipment of traditional PCs—which it defines as desktop and notebook computers—will drop 10.6 percent, compared to last year, to 305 million units in 2013. The company expects PC shipments to fall to 289 million in 2014. Mobile-device sales this year will be 2.35 billion, projected Gartner. The company said this increase of 5.9 percent over 2012. Tablet sales are forecast to increase 67.9 percent to 202 million units, while the mobile phone market is expected to grow 4.3 percent, with 1.8 billion units shipping. “Consumers want anytime-anywhere computing that allows them to consume and create content with ease, but also share and access that content from a different portfolio of products. Mobility is paramount in both mature and emerging markets,” said Gartner research vice president Carolina Milanesi. (CNET)(Tech Crunch)(Gartner)

Market Research Firm Blames Windows 8 for PC Sales Drop

Analysts with IDC, a market research firm, say Windows 8 is responsible for the recent significant drop in PC sales by confusing consumers. The new operating system “not only failed to provide a positive boost to the PC market, but appears to have slowed the market,” according to a statement from Bob O’Donnell, IDC Program VP Clients and Displays. According to IDC, global PC shipments dipped 13.9 percent through the first three months of 2013, compared with the same time period last year. This is the largest drop since the firm began tracking quarterly desktop-computer sales in 1994. O’Donnell added that, although some consumers seem to appreciate the new capabilities, “the radical changes to the [user interface], removal of the familiar Start button, and the costs associated with touch have made PCs a less attractive alternative to dedicated tablets and other competitive devices. Analysts originally forecast first quarter 2013 PC sales would dip 7.7 percent. This is the fourth consecutive quarter of year-over-year shipment declines. (SlashDot)(ABC News)(ZDNet)(Mashable)

Mobile Shopping Hits $20 Billion


A newly-released study shows that the value of purchases made via mobile devices has reached $20 billion. The report by consultancy Javelin Strategy & Research found that consumers spent about $20.7 billion in the past year using smartphones and other wireless devices. Javelin found that $5 billion of that total was spent via tablets, an amount the firm expects to double within the next three years. The company also said consumer spending per purchase averaged $10 more via tablets than via smaller machines. Javelin based its report on various surveys of mobile-phone and -device owners. (CNET)(Javelin Strategy) 

Many More European Smartphone Users Scan QR Codes


New market research finds that European smartphone users are scanning QR codes much more frequently than in the past. comScore, an online-traffic measurement firm, found that QR scanning has increased 96 percent in the past two years. The firm surveyed users in France, Germany, Italy, Spain, and the UK. Use among German smartphone users reportedly increased 128 percent during a three month period ending July 2012 compared to the same time period in 2011. Those surveyed said they use QR codes primarily for product information but also sometimes for details about events. Spanish users were most interested in using the technology for receiving coupons or special offers. Spain is the fastest-growing European market for QR-code use. QR barcodes consist of black modules arranged in a square pattern on a white background. (PhysOrg)(comScore)

Power Line Communication Maintains Niche Market Share

Although power line communication (PLC), also known as broadband over power line, has never become as popular as proponents hoped, it continues to have niche uses, according to new market research. The technology, which uses power lines as an infrastructure for broadband communications, was first promoted about a decade ago,. At the same time, though, bandwidth from service providers using other technologies began increase. PLC couldn’t compete because, say analysts, there were numerous technical issues with the technology, the price was high, and field performance frequently did not approach that seen in laboratory performance. According to analyst Julie Kunstler with market-research firm Ovum, the technology still has a market in smart-grid applications, such as those used for automated remote communications with smart meters. She said the technology makes sense for utility companies because they own the power grid and thus, unlike other types of businesses, don't have to pay to use transmission lines for data communications. “I don’t think [PLC] will ever be dead,” she added. “But it will never get as big as proponents hoped.” (ZD Net)

Gartner: Worldwide IT Spending Will Reach $3.6 Trillion

Market-research firm Gartner Inc. predicts worldwide IT spending will continue increasing and should reach $3.6 trillion this year, despite the troubled global economy. Spending will be led by cloud-based data storage and hosting as well as telecommunications equipment and services, the latter of which are forecast to increase by 1.4 percent and 10.8 percent versus 2011 spending. (PhysOrg)(AFP)(Gartner) 

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