Traditional theory suggests consumers should be able to manage their privacy. Yet, empirical and theoretical research shows that consumers often lack enough information to make privacy-sensitive decisions and, even with sufficient information, are likely to trade off long-term privacy for short-term benefits.
Index Terms:
personal privacy, personal information, bounded rationality, privacy decisions
Citation:
Alessandro Acquisti, Jens Grossklags, "Privacy and Rationality in Individual Decision Making," IEEE Security and Privacy, vol. 3, no. 1, pp. 26-33, Jan. 2005, doi:10.1109/MSP.2005.22