Unlike most privacy tools, the Masks framework gives Web sites general information about a user to personalize services but without compromising the user's identity.
Citation:
Lucila Ishitani, Virgilio Almeida, Wagner Meira Jr., "Masks: Bringing Anonymity and Personalization Together," IEEE Security and Privacy, vol. 1, no. 3, pp. 18-23, May 2003, doi:10.1109/MSECP.2003.1203218
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