Modeling and Analyzing Switching Cost of Service

I
IITA
2007
Workshop on Intelligent Information Technology Application (IITA 2007)
Abstract - Modeling and Analyzing Switching Cost of Service

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Workshop on Intelligent Information Technology Application (IITA 2007)

Zhang Jiajia, China

December 02-December 03

ISBN: 0-7695-3063-X

	ASCII Text	x
	Qiaoge Liu, Jie Zhou, Jianyu Li, Xiaolong Ma, "Modeling and Analyzing Switching Cost of Service," Intelligent Information Technology Applications, 2007 Workshop on, pp. 270-273, Workshop on Intelligent Information Technology Application (IITA 2007), 2007.

	BibTex	x
	@article{ 10.1109/IITA.2007.47, author = {Qiaoge Liu and Jie Zhou and Jianyu Li and Xiaolong Ma}, title = {Modeling and Analyzing Switching Cost of Service}, journal ={Intelligent Information Technology Applications, 2007 Workshop on}, volume = {0}, year = {2007}, isbn = {0-7695-3063-X}, pages = {270-273}, doi = {http://doi.ieeecomputersociety.org/10.1109/IITA.2007.47}, publisher = {IEEE Computer Society}, address = {Los Alamitos, CA, USA}, }

	RefWorks Procite/RefMan/Endnote	x
	TY - CONF JO - Intelligent Information Technology Applications, 2007 Workshop on TI - Modeling and Analyzing Switching Cost of Service SN - 0-7695-3063-X SP270 EP273 A1 - Qiaoge Liu, A1 - Jie Zhou, A1 - Jianyu Li, A1 - Xiaolong Ma, PY - 2007 KW - null VL - 0 JA - Intelligent Information Technology Applications, 2007 Workshop on ER -

DOI Bookmark: http://doi.ieeecomputersociety.org/10.1109/IITA.2007.47

Switching cost is a key factor of service, not only for traditional service, but also for modern service. It always plays an important role when customers want to change from one service provider to another. So more and more service providers try to utilizing switching cost. The paper focuses on how to estimate switching cost. Considering many influencing factors, we propose one mathematical model to calculate switching cost by using some available parameters. Especially, we study its dynamic process by using a memory function. Simulation results are given in the end and some discussion and analysis is shown.

Citation:

Qiaoge Liu, Jie Zhou, Jianyu Li, Xiaolong Ma, "Modeling and Analyzing Switching Cost of Service," iita, pp.270-273, Workshop on Intelligent Information Technology Application (IITA 2007), 2007

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