International Conference on the Management of Mobile Business (ICMB 2007)
The Mobile Business Value Chain in China
Toronto, Ontario, Canada
July 09-July 11
ISBN: 0-7695-2803-1
China, a fast-growing developing country, has the largest number of mobile phone users all over the world, and its mobile business (m-business) is booming with the rapid development of mobile technologies. We propose a framework of m-business value chain in China, and analyze the participators of the value chain and their roles. Our results indicate that China?s m-business value chain is different from those in developed countries. Furthermore, the results provide a foundation for future strategic analysis of the telecommunications industry in China. Drawing on technological factors that may influence the development of m-business, this study also discusses the future of m-business in China.
Citation:
Yaobin Lu, Yuanyuan Dong, Bin Wang, "The Mobile Business Value Chain in China," icmb, pp.24, International Conference on the Management of Mobile Business (ICMB 2007), 2007