Acceptance and Perceptions of Advanced Mobile Services: Alterations during a Field Study

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International Conference on Mobile Business (ICMB'05)

Sydney, Australia

July 11-July 13

ISBN: 0-7695-2367-6

	ASCII Text	x
	Lars Knutsen, Ioanna D. Constantiou, Jan Damsgaard, "Acceptance and Perceptions of Advanced Mobile Services: Alterations during a Field Study," Mobile Business, International Conference on, pp. 326-332, International Conference on Mobile Business (ICMB'05), 2005.

	BibTex	x
	@article{ 10.1109/ICMB.2005.13, author = {Lars Knutsen and Ioanna D. Constantiou and Jan Damsgaard}, title = {Acceptance and Perceptions of Advanced Mobile Services: Alterations during a Field Study}, journal ={Mobile Business, International Conference on}, volume = {0}, year = {2005}, isbn = {0-7695-2367-6}, pages = {326-332}, doi = {http://doi.ieeecomputersociety.org/10.1109/ICMB.2005.13}, publisher = {IEEE Computer Society}, address = {Los Alamitos, CA, USA}, }

	RefWorks Procite/RefMan/Endnote	x
	TY - CONF JO - Mobile Business, International Conference on TI - Acceptance and Perceptions of Advanced Mobile Services: Alterations during a Field Study SN - 0-7695-2367-6 SP326 EP332 A1 - Lars Knutsen, A1 - Ioanna D. Constantiou, A1 - Jan Damsgaard, PY - 2005 KW - null VL - 0 JA - Mobile Business, International Conference on ER -

Lars Knutsen, Copenhagen Business School

Ioanna D. Constantiou, Copenhagen Business School

Jan Damsgaard, Copenhagen Business School

DOI Bookmark: http://doi.ieeecomputersociety.org/10.1109/ICMB.2005.13

Mobile data services have for almost a decade been promoted as the next crux in the mobile communications revolution. However, consumer embracement of data services has been the exception rather than the rule in most western European counties. We conducted a multi-method field study to investigate if user?s perceptions of central technology acceptance items change during trials of new m-services. Our preliminary results show significant changes in users? perceptions emerging after trying new m-services.

Citation:

Lars Knutsen, Ioanna D. Constantiou, Jan Damsgaard, "Acceptance and Perceptions of Advanced Mobile Services: Alterations during a Field Study," icmb, pp.326-332, International Conference on Mobile Business (ICMB'05), 2005

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