Next-generation service providers will offer an array of services and applications that is media-rich, personalized, and context-aware. In this future environment, new services and applications will be introduced, provisioned, operated, maintained, and retired at a pace that tracks changing customer requirements and demands. In order to be cost-effective, these services and applications need to be delivered over an all-IP infrastructure, which is autonomically managed to ensure their delivery at a satisfactory level for subscribed customers. In this paper, we propose a blueprint for a generic Autonomic Service Architecture (ASA) to address these challenges.