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2007 IEEE International Conference on Granular Computing (GRC 2007)
Improved Customers? Privacy Preference Policy
San Jose, California
November 02-November 04
ISBN: 0-7695-3032-X
Companies tend to collect more and more data about their customers. This data is seen as useful for the company, but often customers do not wish to share it. Methods such as P3P for verifying a company's privacy policy are available, however these do not provide much choice for the customer and they provide an all-or-nothing approach. In this paper, we improve the privacy preference policy approach to give customers more choices to make decisions on disclosing private information, and make online companies more careful on their collection of customers' private information.
Citation:
Ran Wei, Justin Zhan, "Improved Customers? Privacy Preference Policy," grc, pp.787, 2007 IEEE International Conference on Granular Computing (GRC 2007), 2007
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