The development of games in aid of improving and enriching a student?s learning experience is again on the rise. The beer game [6] in the field of system dynamics was developed to instill the key principles of production and distribution. SimSE [5] provides a simulated game for its players to take on the role of a project manager, and experience the fundamentals of software engineering through cause-effect models. In this paper we present an initial design of SimVBSE as a game for students to better understand value-based software engineering [1], and its underlying theory [3].