Tolerating Changes in A Design P ychology Based Web Page Wrapper

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26th Annual International Computer Software and Applications Conference

Oxford, England

August 26-August 29

ISBN: 0-7695-1727-7

	ASCII Text	x
	Yang Li, Zhan Cui, Hongji Yang, Hewijin C. Jiau, "Tolerating Changes in A Design P ychology Based Web Page Wrapper," Computer Software and Applications Conference, Annual International, pp. 399, 26th Annual International Computer Software and Applications Conference, 2002.

	BibTex	x
	@article{ 10.1109/CMPSAC.2002.1045035, author = {Yang Li and Zhan Cui and Hongji Yang and Hewijin C. Jiau}, title = {Tolerating Changes in A Design P ychology Based Web Page Wrapper}, journal ={Computer Software and Applications Conference, Annual International}, volume = {0}, year = {2002}, issn = {0730-3157}, pages = {399}, doi = {http://doi.ieeecomputersociety.org/10.1109/CMPSAC.2002.1045035}, publisher = {IEEE Computer Society}, address = {Los Alamitos, CA, USA}, }

	RefWorks Procite/RefMan/Endnote	x
	TY - CONF JO - Computer Software and Applications Conference, Annual International TI - Tolerating Changes in A Design P ychology Based Web Page Wrapper SN - 0730-3157 SP EP A1 - Yang Li, A1 - Zhan Cui, A1 - Hongji Yang, A1 - Hewijin C. Jiau, PY - 2002 KW - null VL - 0 JA - Computer Software and Applications Conference, Annual International ER -

Yang Li, BTexact Technologies

Zhan Cui, BTexact Technologies

Hongji Yang, De Montfort University

Hewijin C. Jiau, National Cheng Kung University

DOI Bookmark: http://doi.ieeecomputersociety.org/10.1109/CMPSAC.2002.1045035

We introduce an innovative approach to wrapping semi-structured web pages in order to generate structured data. Unlike other work in this area that is based on physically specifying the location of information, our approach is based on human design psychology that captures more stable features in web pages, which we believe renders a more robust result in coping with changes in the web pages. In this paper, we focus on the product advertisement domain and a set of design psychology principles for product advertisement are presented and used to design the wrapping rules. A case study in the mobile phone advertisement domain is used to evaluate this approach.

Citation:

Yang Li, Zhan Cui, Hongji Yang, Hewijin C. Jiau, "Tolerating Changes in A Design P ychology Based Web Page Wrapper," compsac, pp.399, 26th Annual International Computer Software and Applications Conference, 2002

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