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21st International Conference on Advanced Information Networking and Applications Workshops (AINAW'07)
Learning Business Strategies for Competitive Electronic Marketplaces
Niagara Falls, Ontario, Canada
May 21-May 23
ISBN: 0-7695-2847-3
Isabel Praca, Institute of Engineering of Porto, Portugal
Maria Joao Viamonte, Institute of Engineering of Porto, Portugal
Carlos Ramos, Institute of Engineering of Porto, Portugal
Zita Vale, Institute of Engineering of Porto, Portugal
This paper presents a Multi-Agent Market simulator designed for developing new agent market strategies based on a complete understanding of buyer and seller behaviors, preference models and pricing algorithms, considering user risk preferences and game theory for scenario analysis.

This tool studies negotiations based on different market mechanisms and, time and behavior dependent strategies. The results of the negotiations between agents are analyzed by data mining algorithms in order to extract rules that give agents feedback to improve their strategies.

The system also includes agents that are capable of improving their performance with their own experience, by adapting to the market conditions, and capable of considering other agent reactions.

Citation:
Isabel Praca, Maria Joao Viamonte, Carlos Ramos, Zita Vale, "Learning Business Strategies for Competitive Electronic Marketplaces," ainaw, vol. 2, pp.611-616, 21st International Conference on Advanced Information Networking and Applications Workshops (AINAW'07), 2007
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