We propose a new streaming media service development environment comprising of a streaming media service model, a XML based service specification language and several implementation and configuration management tools. In our project, the described approach is used for integration of streaming based eLearning services in manufacturing processes of a subcontractor to the automotive industry. The key components of our approach are 1) an xml based streaming service specification language, 2) a set of web services for searching, registration, and creation of streaming services, 3) caching and replication policies based on timing information derived from the service specifications.