The researcher embarked on a longitudinal case study of Caterpillar, Inc. (located in Peoria, IL) to explore the drivers behind successful Business Process Reengineering (BPR). Caterpillar believes that positive business outcomes can be directly tied to adherence to a systematic BPR methodology and creativity training. The methodology Caterpillar uses is called Business Process Simplification and Improvement (BPS/Y). The case examines the link between the BPS/I methodology and Couger 's variant model to identify creative opportunities for the organization.