Semantic Email Addressing: The Semantic Web Killer App?
by Michael Kassoff, Charles Petrie, Lee-Ming Zen, and Michael Genesereth
Email addresses, like telephone numbers, are opaque identifiers. They’re often hard to remember, and, worse still, they change from time to time. Semantic email addressing (SEA) lets users send email to a semantically specified group of recipients. It provides all of the functionality of static email mailing lists, but because users can maintain their own profiles, they don’t need to subscribe, unsubscribe, or change email addresses. Because of its targeted nature, SEA could help combat unintentional spam and preserve the privacy of email addresses and even individual identities.
Email addresses are a means to an end. The goal is usually not to send an email to a particular address, but to a particular person. You want to say hello to your friend Steve or send a message to the VP of marketing at Microsoft or to the head caterer for your wedding. Ideally, you could send a message to a person just by entering his or her name, position, or some other descriptive attribute. If a person’s email address changes, the email system should send to the new address automatically. If the person matching a description differs over time, the email system should send to the person currently matching that description.
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