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2010 IEEE International Conference on Services Computing
A Heuristic Algorithm for Trust-Oriented Service Provider Selection in Complex Social Networks
Miami, Florida
July 05-July 10
ISBN: 978-0-7695-4126-6
| ASCII Text | x | ||
| Guanfeng Liu, Yan Wang, Mehmet A. Orgun, Ee-Peng Lim, "A Heuristic Algorithm for Trust-Oriented Service Provider Selection in Complex Social Networks," 2012 SC Companion: High Performance Computing, Networking Storage and Analysis, pp. 130-137, 2010 IEEE International Conference on Services Computing, 2010. | |||
| BibTex | x | ||
| @article{ 10.1109/SCC.2010.47, author = {Guanfeng Liu and Yan Wang and Mehmet A. Orgun and Ee-Peng Lim}, title = {A Heuristic Algorithm for Trust-Oriented Service Provider Selection in Complex Social Networks}, journal ={2012 SC Companion: High Performance Computing, Networking Storage and Analysis}, volume = {0}, year = {2010}, isbn = {978-0-7695-4126-6}, pages = {130-137}, doi = {http://doi.ieeecomputersociety.org/10.1109/SCC.2010.47}, publisher = {IEEE Computer Society}, address = {Los Alamitos, CA, USA}, } | |||
| RefWorks Procite/RefMan/Endnote | x | ||
| TY - CONF JO - 2012 SC Companion: High Performance Computing, Networking Storage and Analysis TI - A Heuristic Algorithm for Trust-Oriented Service Provider Selection in Complex Social Networks SN - 978-0-7695-4126-6 SP130 EP137 A1 - Guanfeng Liu, A1 - Yan Wang, A1 - Mehmet A. Orgun, A1 - Ee-Peng Lim, PY - 2010 KW - social network KW - trust KW - trust path VL - 0 JA - 2012 SC Companion: High Performance Computing, Networking Storage and Analysis ER - | |||
DOI Bookmark: http://doi.ieeecomputersociety.org/10.1109/SCC.2010.47
In a service-oriented online social network consisting of service providers and consumers, a service consumer can search trustworthy service providers via the social network. This requires the evaluation of the trustworthiness of a service provider along a certain social trust path from the service consumer to the service provider. However, there are usually many social trust paths between participants in social networks. Thus, a challenging problem is which social trust path is the optimal one that can yield the most trustworthy evaluation result. In this paper, we first present a novel complex social network structure and a new concept, Quality of Trust (QoT). We then model the optimal social trust path selection with multiple end-to-end QoT constraints as a Multi-Constrained Optimal Path (MCOP) selection problem which is NP-Complete. For solving this challenging problem, we propose an efficient heuristic algorithm, H OSTP. The results of our experiments conducted on a large real dataset of online social networks illustrate that our proposed algorithm significantly outperforms existing approaches.
Index Terms:
social network, trust, trust path
Citation:
Guanfeng Liu, Yan Wang, Mehmet A. Orgun, Ee-Peng Lim, "A Heuristic Algorithm for Trust-Oriented Service Provider Selection in Complex Social Networks," scc, pp.130-137, 2010 IEEE International Conference on Services Computing, 2010
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