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Proceedings of the 38th Annual Hawaii International Conference on System Sciences (HICSS'05) - Track 3
Big Island, Hawaii
January 03-January 06
ISBN: 0-7695-2268-8
| ASCII Text | x | ||
| Lars Andreas Knutsen, "M-Service Expectancies and Attitudes: Linkages and Effects of First Impressions," 2013 46th Hawaii International Conference on System Sciences, vol. 3, pp. 84a, Proceedings of the 38th Annual Hawaii International Conference on System Sciences (HICSS'05) - Track 3, 2005. | |||
| BibTex | x | ||
| @article{ 10.1109/HICSS.2005.395, author = {Lars Andreas Knutsen}, title = {M-Service Expectancies and Attitudes: Linkages and Effects of First Impressions}, journal ={2013 46th Hawaii International Conference on System Sciences}, volume = {3}, year = {2005}, issn = {1530-1605}, pages = {84a}, doi = {http://doi.ieeecomputersociety.org/10.1109/HICSS.2005.395}, publisher = {IEEE Computer Society}, address = {Los Alamitos, CA, USA}, } | |||
| RefWorks Procite/RefMan/Endnote | x | ||
| TY - CONF JO - 2013 46th Hawaii International Conference on System Sciences TI - M-Service Expectancies and Attitudes: Linkages and Effects of First Impressions SN - 1530-1605 SP EP A1 - Lars Andreas Knutsen, PY - 2005 KW - null VL - 3 JA - 2013 46th Hawaii International Conference on System Sciences ER - | |||
This article explores the relations between expectancies and attitudes towards new mobile services and how perceptions underlying the constructs alter in the immediate period upon trial of the services. First, a simple structural equation model is tested and linkages between performance expectancy, effort expectancy and attitude are verified. Second, to obtain an in-depth understanding of changes pertaining to the respondents' first impressions of the services vis-?-vis the three latent constructs, a qualitative exploration is also undertaken. Together the results from the quantitative and qualitative investigations suggest that attitudes towards new mobile services are fragile and easily subject to alteration based on first experiences and impressions.
Citation:
Lars Andreas Knutsen, "M-Service Expectancies and Attitudes: Linkages and Effects of First Impressions," hicss, vol. 3, pp.84a, Proceedings of the 38th Annual Hawaii International Conference on System Sciences (HICSS'05) - Track 3, 2005
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