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Issue No.01 - January/February (2010 vol.8)
pp: 21-27
Julia B. Earp , North Carolina State University
Annie I. Antón , North Carolina State University
In 2002, the authors established a baseline for Internet users' online privacy values, finding information transfer, notice/awareness, and information storage were the top online privacy concerns. Since this survey, many privacy-related events have occurred, including changes in online trends and the creation of laws, prompting the authors to rerun the survey in 2008 to examine how these events might have affected users' online privacy concerns. In this article, they discuss the 2008 survey, which revealed that US Internet users' top three privacy concerns didn't change over the course of six years, although their level of concern did. The authors also examine differences in privacy concerns between US and international respondents. The Web extra groups the survey statements according to six dimensions of privacy concerns based on the following classifications—personalization, notice/awareness, information transfer, information collection, information storage, and access/participation.
Privacy values, privacy policies, privacy survey
Julia B. Earp, Annie I. Antón, "How Internet Users' Privacy Concerns Have Evolved since 2002", IEEE Security & Privacy, vol.8, no. 1, pp. 21-27, January/February 2010, doi:10.1109/MSP.2010.38
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2. A.I. Antón and J.B. Earp, "A Requirements Taxonomy for Reducing Web Site Privacy Vulnerabilities," Requirements Eng. J., vol. 9, no. 3, 2004, pp. 169–185.
3. US Federal Trade Commission, "Consumer Sentinel Network Data Book for January-December 2008," Feb. 2009; sentinel-cy2008.pdf.
4. A.I. Antón, J.B. Earp, and A. Reese, "Analyzing Web Site Privacy Requirements Using a Privacy Goal Taxonomy," Proc. 10th Anniversary IEEE Joint Requirements Engineering Conf. (RE 02), IEEE Press, 2002, pp. 605–612.
5. A.I. Antón et al., "Financial Privacy Policies and the Need for Standardization," IEEE Security &Privacy, vol. 2, no. 2, 2004, pp. 36–45.
6. A.I. Antón, Q. He, and D. Baumer, "Inside JetBlue's Privacy Policy Violations," IEEE Security &Privacy, vol. 2, no. 6, 2004, pp. 12–18.
7. P.N. Otto, A.I. Antón, and D.L. Baumer, "The ChoicePoint Dilemma: How Data Brokers Should Handle the Privacy of Personal Information," IEEE Security &Privacy, vol. 5, no. 5, 2007, pp. 15–23.
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9. M.W. Vail, J.B. Earp, and A.I. Antón, "An Empirical Study of Consumer Perceptions and Comprehension of Web Site Privacy Policies," IEEE Trans. Eng. Management, vol. 55, no. 3, 2008, pp. 442–454.
10. M.J. Culnan, "How Privacy Notices Promote Informed Consumer Choice," Considering Consumer Privacy: A Resource for Policymakers and Practitioners, P.J. Bruening ed., Center for Democracy &Technology, 2003, pp. 12–16.
11. M.J. Culnan, and G.R. Milne, "The Culnan-Milne Survey on Consumer and Online Privacy Notices: Summary of Responses," US Federal Trade Commission, 2001; culnan-milney.pdf.
12. A.I. Antón et al., "HIPAA's Effect on Web Site Privacy Policies," IEEE Security &Privacy, vol. 5, no. 1, 2007, pp. 45–52.
13. P. Swire and A.I. Antón, "Online Behavioral Advertising: Technical Steps Needed to Ensure Consumer Control," Testimony for the Federal Trade Commission, in response to the FTC Staff Statement, Online Behavioral Advertising: Moving the Discussion Forward to Possible Self-Regulatory Principles, 10 Apr. 2008; pdfswire_anton_testimony.pdf.
14. A.K. Massey and A.I. Antón, "Behavioral Advertising Ethics," to be published in Information Assurance and Security Ethics in Complex Systems: Interdisciplinary Perspectives, M. Dark ed., 2010.
15. S. Clifford, "Many See Privacy on Web as Big Issue, Survey Says," The New York Times,16 Mar. 2009, 16privacy.html.
16. P. Kumaraguru, and L. Cranor, "Privacy in India: Attitudes and Awareness," Privacy Enhancing Technologies, G. Danezis, and D. Martin eds., Springer Berlin/Heidelberg, 2006, pp. 243–258.
17. , "Opinion 1/2009 on the Proposals Amending Directive 2002/58/EC on Privacy and Electronic Communications (e-Privacy Directive)," Article 29 Data Protection Working Party, WP 159, 10 Feb. 2009.
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