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Toward a Platform for Pervasive Display Applications in Retail Environments
April-June 2011 (vol. 10 no. 2)
pp. 19-27
Martin Strohbach, NEC Laboratories Europe
Miquel Martin, NEC Laboratories Europe

Two prototypes—an interactive display wall and a targeted advertisement scenario—demonstrate the use of a context-aware middleware and provide insights into important requirements for display platforms for retails environments.

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Index Terms:
pervasive computing, ubiquitous computing, pervasive displays, digital signage, context management
Martin Strohbach, Miquel Martin, "Toward a Platform for Pervasive Display Applications in Retail Environments," IEEE Pervasive Computing, vol. 10, no. 2, pp. 19-27, April-June 2011, doi:10.1109/MPRV.2011.16
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