Issue No.02 - March-April (2013 vol.15)
Russell Thackston , Auburn University
David Umphress , Auburn University
DOI Bookmark: http://doi.ieeecomputersociety.org/10.1109/MITP.2012.28
Micro Independent Software Vendors (microISVs) are small software businesses operated by entrepreneurs who build and sell shrink-wrapped, noncustom software. The microISV Research Alliance at Auburn University conducted a survey, identifying challenges associated with building and operating such businesses.
Software, Companies, Software development, Industries, Marketing and sales, survey, microISV, micropreneur, entrepreneur, software
Russell Thackston, David Umphress, "Micropreneurs: The Rise of the MicroISV", IT Professional, vol.15, no. 2, pp. 50-56, March-April 2013, doi:10.1109/MITP.2012.28