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IT Innovations: Evaluate, Strategize, and Invest
November/December 2009 (vol. 11 no. 6)
pp. 16-22
Technology innovations have shaped the IT Industry since its inception. Adoption of a particular innovation is often a key survival factor: "fast followers" learn from others, monetize an innovation, and almost always make abnormal profits. Thus, the important question for IT professionals is, "How can I evaluate an emerging trend for its investment worthiness?" To answer this question, the author describes a diffusion of IT innovations framework that can evaluate emerging trends in the IT space. He also analyzed some current trends using this framework and suggests strategies for investing in them.

1. E.M. Rogers, Diffusion of Innovations, The Free Press, 1962.
2. M. Iansiti and R. Levian, The Keystone Advantage, Harvard Business School Press, 2004.

Index Terms:
Strategic planning, emerging trends, SaaS, software as a service, SOA, service oriented architecture, cloud computing, IT infrastructure, IT investment, diffusion of IT innovation framework
Manas Sahoo, "IT Innovations: Evaluate, Strategize, and Invest," IT Professional, vol. 11, no. 6, pp. 16-22, Nov.-Dec. 2009, doi:10.1109/MITP.2009.128
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