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Personalizing Web Sites with Mixed-Initiative Interaction
March/April 2003 (vol. 5 no. 2)
pp. 9-15

When the user and browser take turns changing the flow of interaction, it means improved personalization for the user and simple implementation choices for the site designer.

Citation:
Saverio Perugini, Naren Ramakrishnan, "Personalizing Web Sites with Mixed-Initiative Interaction," IT Professional, vol. 5, no. 2, pp. 9-15, March-April 2003, doi:10.1109/MITP.2003.1191787
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