This Article 
 Bibliographic References 
 Add to: 
Entrepreneurial Innovation at Google
April 2011 (vol. 44 no. 4)
pp. 56-61
To fully realize its innovation potential, Google encourages all of its employees to think and act like entrepreneurs.

1. L. Page et al., The PageRank Citation Ranking: Bringing Order to the Web, tech. report, Stanford Univ. InfoLab, 1998; .
2. J. Dean and S. Ghemawat, "MapReduce: Simplified Data Processing on Large Clusters," Proc. 6th Symp. Operating System Design and Implementation (OSDI 04), Usenix Assoc., 2004, pp. 137-150; .
3. H. Chesbrough, Open Innovation: The New Imperative for Creating and Profiting from Technology, Harvard Business School Press, 2003.
4. C.M. Christensen, The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail, Harvard Business School Press, 1997.
5. A. Eustace, "Investing in Innovation at Google," The Official Google Blog,2 Nov. 2009; .
6. R. McMillan, "Loosen the Reins, Says Google CEO," Info-World,19 May 2005; .
7. E. Schmidt Carnegie Mellon Univ. 112th commencement speech keynote, 17 May 2009; transcriptsericschmidtcommencementkeynote.pdf .
8. A. Lashinsky, "Chaos by Design," Fortune,2 Oct. 2006; 2006/10/02/8387489index.htm .
9. K. Hafner, "New Incentive for Google Employees: Awards Worth Millions," The New York Times,1 Feb. 2005; .

Index Terms:
personnel,DP industry,innovation management,organisational aspects,entrepreneurial thinking,entrepreneurial innovation,Google employees,Technological innovation,Google,Career development,Professional aspects,Entrepreneurial innovation,Google,Innovation,Entrepreneurship,Top-down innovation
Patrick Copeland, Alberto Savoia, "Entrepreneurial Innovation at Google," Computer, vol. 44, no. 4, pp. 56-61, April 2011, doi:10.1109/MC.2011.62
Usage of this product signifies your acceptance of the Terms of Use.