This Article 
   
 Share 
   
 Bibliographic References 
   
 Add to: 
 
Digg
Furl
Spurl
Blink
Simpy
Google
Del.icio.us
Y!MyWeb
 
 Search 
   
Online Experiments: Practical Lessons
September 2010 (vol. 43 no. 9)
pp. 82-85
Ron Kohavi, Microsoft
Roger Longbotham, Microsoft
Toby Walker, Microsoft
When running online experiments, getting numbers is easy; getting numbers you can trust is hard.
Index Terms:
Web technologies, Online experiments, Data traps, Statistical integrity constraints
Citation:
Ron Kohavi, Roger Longbotham, Toby Walker, "Online Experiments: Practical Lessons," Computer, vol. 43, no. 9, pp. 82-85, Sept. 2010, doi:10.1109/MC.2010.264
Usage of this product signifies your acceptance of the Terms of Use.