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Issue No.01 - January (2008 vol.41)
pp: 20-27
Michael A. Cusumano , Massachusetts Institute of Technology
A dramatic shift is under way in the enterprise-software industry as established vendors embrace services in the wake of declining product revenues. It remains to be seen whether life-cycle dynamics or business-model choices are behind the long-term trend.
software, business models
Michael A. Cusumano, "The Changing Software Business: Moving from Products to Services", Computer, vol.41, no. 1, pp. 20-27, January 2008, doi:10.1109/MC.2008.29
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6. T. Knecht, R. Leszinski, and F.A. Weber, "Memo to a CEO: Making Profits after the Sale," McKinsey Quarterly, Nov. 1993, pp. 79–86.
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