The Community for Technology Leaders
RSS Icon
Subscribe
Issue No.08 - August (2007 vol.40)
pp: 58-62
Maryam Kamvar , Google
ABSTRACT
Understanding mobile search needs will help improve the user experience and increase the service's usage. Analysis of search data from a large US carrier showed that cell-phone subscribers are typing longer queries in less time and clicking on more results.
INDEX TERMS
search, mobile search
CITATION
Maryam Kamvar, Shumeet Baluja, "Deciphering Trends in Mobile Search", Computer, vol.40, no. 8, pp. 58-62, August 2007, doi:10.1109/MC.2007.270
27 ms
(Ver 2.0)

Marketing Automation Platform Marketing Automation Tool