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Google's Geospatial Organizing Principle
July/August 2007 (vol. 27 no. 4)
pp. 8-13
This visualization viewpoints reviews the motivations, approaches, and accomplishments in applying genus loci—the sense of place—to advance Google's mission to organize the world's information and make it universally accessible and useful. Delivering the universe of information in a meaningful spatial context has proven an ambitious undertaking. Ideas from philosophy, psychology, and sociology shape the design, and technical and logistical challenges abound in the implementation. In this task, we wove long-standing wisdom, fresh technical thinking, and our vision of the future to create a global information landscape where people experience a uniquely real understanding of the answers to their questions. That the work is used many millions of times per day shows the result to be useful. We believe this usefulness, popularity, and power derive from a focus on the nature of human cognition.

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Index Terms:
visualization, Google Maps, Google Earth
Citation:
Michael T. Jones, "Google's Geospatial Organizing Principle," IEEE Computer Graphics and Applications, vol. 27, no. 4, pp. 8-13, July-Aug. 2007, doi:10.1109/MCG.2007.82
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